Summary Statistics
The four charts below offer a summary of overall trends. See the description under each graph for more detail on what it shows.
Total number of airings of all ads matching your queries | Total airtime of advertisements in minutes, broken down by the functional type expressed: Acclaim (praising the candidate), Attack (attacking the other candidate), or Defend (countering attacks made by the other candidate) |
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Total airtime (in minutes) of advertisements, broken down by television channel, making it possible to see where advertising time was focused and any differences in the kinds of ads run on each channel. Airtime is further broken down by the functional type expressed: Acclaim (praising the candidate), Attack (attacking the other candidate), or Defend (countering attacks made by the other candidate). |
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Total airtime (in minutes) of advertisements, broken down by the primary candidate focused on by the ad. An ad may mention multiple candidates, but it is cataloged under the focal candidate that was mentioned the most. Airtime is further broken down by the functional type expressed: Acclaim (praising the candidate), Attack (attacking the other candidate), or Defend (countering attacks made by the other candidate). |
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Total airtime (in minutes) of advertisements, broken down by the organization paying for the ad, making it possible to see who is paying for ads for/against a given candidate, etc. Airtime is further broken down by the functional type expressed: Acclaim (praising the candidate), Attack (attacking the other candidate), or Defend (countering attacks made by the other candidate). |
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Total airtime (in minutes) of advertising each candidate ran in shows starting during each hour, making it easy to see what times of day they targeted most heavily |
Daily Timeline
The timeline below summarizes the total airtime of advertisements by day over the entire 65 day period, with results for "Philadelphia Federation of Teachers" shown to the left of the center line and results for "House Majority PAC" shown to the right. Airtime is further broken down by the functional type expressed: Acclaim (praising the candidate), Attack (attacking the other candidate), or Defend (countering attacks made by the other candidate).
Ad Listing
The thumbnails below show all of the distinct advertisements matching your queries, ordered by how many times each was aired (see the number below each thumbnail). Click on any thumbnail to view a sample airing of that advertisement.
Advertisements Featuring "Philadelphia Federation of Teachers" | Advertisements Featuring "House Majority PAC" |
Show Listing
The specific television shows that a candidate runs their ads during offers powerful insights into the target demographics being sought by each candidate. The tables below summarize the total number of airings of ads matching your criteria that were run during each television show over the 65 day period. For selected news programming, a preview link is provided to view a sample airing of one of the advertisements that ran during that show.
All Shows Featuring "Philadelphia Federation of Teachers"Rank | Show | Airings | Preview |
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1 | Action News | 18 | View | 2 | Good Day Philadelphia | 16 | View | 3 | Eyewitness News at 6 | 13 | View | 4 | Good Morning America | 10 | View | 5 | Action News at Ten on PHL17 | 9 | View | 6 | Action News 600 PM | 8 | View | 7 | Today | 7 | View | 8 | NBC 10 News at 11p | 7 | View | 9 | The Tonight Show Starring Jimmy Fallon | 7 | | 10 | Family Feud | 7 | | 11 | Fox 29 Morning News at 6a | 6 | View | 12 | NBC 10 News at 6pm | 6 | View | 13 | CBS This Morning | 6 | View | 14 | Eyewitness News at 11 | 6 | View | 15 | Nightline | 6 | View | 16 | NBC 10 News Today at 600a | 6 | View | 17 | Wheel of Fortune | 5 | | 18 | The Peoples Court | 5 | | 19 | NBC 10 News at 5pm | 5 | View | 20 | Eyewitness News at 5 | 5 | View | 21 | NFL Football | 4 | | 22 | Lets Make a Deal | 4 | | 23 | Fox 29 News at 6PM | 4 | View | 24 | Action News 500 PM | 4 | View | 25 | NBC 10 News Today at 11a | 4 | View | 26 | FOX 29 News at Five | 4 | View | 27 | Judge Mathis | 4 | | 28 | Dr. Phil | 4 | | 29 | Judge Judy | 4 | | 30 | Late Show With David Letterman | 4 | | 31 | Fox 29 News at 10 | 3 | View | 32 | Eyewitness News at 8am | 3 | View | 33 | Jimmy Kimmel Live | 3 | | 34 | The Big Bang Theory | 3 | | 35 | Action News Weekend | 3 | View | 36 | The Queen Latifah Show | 3 | | 37 | Good Day Philadelphia at 9 | 3 | View | 38 | Blue Bloods | 2 | | 39 | CBS This Morning Saturday | 2 | View | 40 | Action News Weekend 6AM | 2 | View | 41 | Action News 530 PM | 2 | View | 42 | Eyewitness News at 7am | 2 | View | 43 | Face the Nation | 2 | View | 44 | Action News Weekend 7AM | 2 | View | 45 | Modern Family | 2 | | 46 | 60 Minutes | 2 | View | 47 | American Ninja Warrior | 1 | | 48 | NBC 10 News Today at 430a | 1 | View | 49 | Extant | 1 | | 50 | Inside the Eagles | 1 | | 51 | CBS News Sunday Morning | 1 | View | 52 | The Meredith Vieira Show | 1 | | 53 | NFL Thursday Night Kickoff | 1 | | 54 | NFL Kickoff 2014 | 1 | | 55 | 20/20 | 1 | | 56 | Americas Got Talent | 1 | | 57 | Dateline NBC | 1 | View | 58 | The Price Is Right | 1 | | 59 | College Football | 1 | | 60 | Who Wants to Be a Millionaire | 1 | | 61 | NBC 10 News at 4pm | 1 | View | 62 | Football Night in America | 1 | | 63 | The Secret Lives of Pets With Hoda Kotb | 1 | | 64 | The OT | 1 | | 65 | Bachelor in Paradise | 1 | | 66 | Action News at 1130 P | 1 | View | 67 | NBC 10 News at 6am | 1 | View | 68 | Under the Dome | 1 | | 69 | Fox29 Sports Show | 1 | |
| All Shows Featuring "House Majority PAC"Rank | Show | Airings | Preview |
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1 | Action News | 18 | View | 2 | Eyewitness News at 6 | 11 | View | 3 | Judge Mathis | 10 | | 4 | Eyewitness News at 5 | 10 | View | 5 | The Peoples Court | 8 | | 6 | Mike Molly | 8 | | 7 | Today | 8 | View | 8 | Good Day Philadelphia | 8 | View | 9 | Family Feud | 6 | | 10 | Good Morning America | 6 | View | 11 | Hot Bench | 6 | | 12 | Fox29 Weekend | 6 | | 13 | Fox 29 News at 6PM | 5 | View | 14 | Fox 29 Morning News at 6a | 5 | View | 15 | NBC 10 News at 5pm | 4 | View | 16 | Two and a Half Men | 4 | | 17 | Fox 29 Morning News at 5a | 4 | View | 18 | Modern Family | 4 | | 19 | NBC 10 News Today at 600a | 4 | View | 20 | NBC Nightly News | 4 | View | 21 | CBS Evening News With Scott Pelley | 4 | View | 22 | Law Order Special Victims Unit | 4 | | 23 | FOX 29 News at Five | 4 | View | 24 | NBC 10 News at 6pm | 4 | View | 25 | Action News 500 PM | 4 | View | 26 | Good Day Philadelphia at 9 | 4 | View | 27 | Eyewitness News at 11 | 4 | View | 28 | The Big Bang Theory | 4 | | 29 | Action News at 4pm | 4 | View | 30 | Action News 600 PM | 4 | View | 31 | CBS This Morning | 4 | View | 32 | Dr. Phil | 3 | | 33 | Action News at Ten on PHL17 | 3 | View | 34 | NBC 10 News Today at 11a | 3 | View | 35 | The Price Is Right | 3 | | 36 | NBC 10 News at 11p | 3 | View | 37 | Late Show With David Letterman | 3 | | 38 | Talk Philly | 3 | | 39 | Jimmy Kimmel Live | 3 | | 40 | Eyewitness News on the CW Philly | 2 | View | 41 | NBC 10 News at 4pm | 2 | View | 42 | Entertainment Tonight | 2 | | 43 | Action News Weekend | 2 | View | 44 | Wheel of Fortune | 2 | | 45 | The King of Queens | 2 | | 46 | The Talk | 2 | | 47 | Inside Edition | 2 | | 48 | Jeopardy | 2 | | 49 | The Doctors | 2 | | 50 | The Young and the Restless | 2 | | 51 | The Tonight Show Starring Jimmy Fallon | 2 | | 52 | Daytime Jeopardy | 2 | | 53 | Countdown to the CMA Awards 15 Songs That Changed Country Music | 1 | | 54 | NBC 10 News at 6am | 1 | View | 55 | FOX NFL Sunday | 1 | | 56 | Celebrity Name Game | 1 | | 57 | College Football | 1 | | 58 | Who Wants to Be a Millionaire | 1 | | 59 | NBC 10 News Today at 500a | 1 | View | 60 | The Walking Dead | 1 | | 61 | Action News Weekend 7AM | 1 | View | 62 | Maury | 1 | | 63 | Blue Bloods | 1 | | 64 | Saturday Night Live | 1 | | 65 | Fox 29 News at 10 | 1 | View | 66 | Chicago Fire | 1 | | 67 | Eyewitness News at 530 | 1 | View | 68 | NBC 10 News Today at 530a | 1 | View | 69 | Action News 530 AM | 1 | View | 70 | CBS News Sunday Morning | 1 | View | 71 | Inside the Eagles | 1 | | 72 | Fox 29 Game Day Live | 1 | | 73 | Anger Management | 1 | | 74 | Bones | 1 | | 75 | NCIS New Orleans | 1 | | 76 | Jerry Springer | 1 | | 77 | The Voice | 1 | | 78 | Eyewitness News at 6am | 1 | View | 79 | Action News Weekend 6AM | 1 | View | 80 | TMZ | 1 | | 81 | Philly Pheud | 1 | | 82 | Eyewitness News at 7am | 1 | View | 83 | Face the Nation | 1 | View | 84 | NFL Football | 1 | | 85 | Live With Kelly and Michael | 1 | | 86 | CBS This Morning Saturday | 1 | View | 87 | World Series Pregame | 1 | |
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The Philly Political Media Watch Project
See more information about this project.